Rare gems

Rolex uses only the highest quality gemstones to adorn its watches: diamonds, rubies, sapphires and emeralds.

Diamonds and gemstones of the highest quality selected by Rolex.

To ensure gemstone quality, Rolex gemologists have at their disposal a range of sophisticated analytical tools combined with their own expertise.

Purity, color and size

Regarding purity, Rolex selects only semi-transparent natural gemstones to the highest standards.

Diamond-studded watch bezel.

The color of a gemstone is always evaluated with the naked eye and must be the aesthetic judgment of experienced people.

The watch face is covered with a mother-of-pearl butterfly motif and 262 diamonds.

The way the gem is cut – its symmetry and shape – determines how light penetrates and reflects at the top or bottom of the diamond.

Diamond-studded watch bezel.

The art of gem setting

After being appraised by experts, these gems are entrusted to stone setting artists – masters of the art and proficient in many different techniques of their expertise: bead setting (fixing).

The art of setting diamonds on watch straps.