When luxury fashion brands join the sustainable `game`.
2019 witnessed significant moves and strides by the fashion industry towards sustainability goals.
These commitments are clearly shown in many collections of the Spring – Summer 2020 fashion season. The most notable is the recycling trend.
In the field of `Ready to wear` fashion, other big names also make important impressions and strides.
For young designer Marine Serre, a shining star who won the LVMH Prize, recycling is also an art in design.
With the message of feminism once again, Maria Grazia Chiuri brought into Dior’s Spring – Summer 2020 collection another message about nature: `Respect diversity and nature will liberate us`.
`Green warrior` of luxury fashion Stella McCartney presented her first collection since the brand operated under the `roof` of LVMH.
Dubbed the Hermès of New York, Gabriela Hearst brought to New York Fashion Week a show with a controlled carbon footprint.
It can be seen that the environmentally friendly trend will only become stronger and more realistic this year and in the coming time when the fashion industry, regardless of whether popular or luxury brands, take responsibility for environmental protection seriously.